BOOK A CALL WITH BARRY, OUR AI MARKETING BRIEF CHECKER

Do you need a creative brief that drives results?

Book a meeting with Barry the Brief Checking Bot. We’ve trained him using industry best practise, templates and real life examples from dozens of brands.

He’s your dedicated briefing expert and can help you in two ways:

1. By helping you to craft a single-minded brief that inspires creativity and delivers measurable outcomes. He’ll ask you a series of questions and summarise your answers back to you in your first draft of a brief using FMCG best practise. Be ready, he won’t let you get away with ambiguity, poor audience descriptions or shoddy insights. Working with Barry like this will stop the poor practise of copying an pasting last a previous brief. Although you’ll never have done that, will you….?

2. By checking a brief you’ve already written. He’ll let you know what looks great, and where it can be improved and he’ll let you know whether he thinks you’re ready to brief an agency based on the dozens of briefs he’s assessed.

We’re still in beta at the moment, but when launched, this service will be available free of charge for brand side marketers, and for a small monthly subscription for agencies.

Schedule your session with Barry to help clarify objectives, define your target audience’s mindset, and craft a clear, compelling creative brief.